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What is Affiliate Marketing?

Earning money while you sleep… It’s not a joke. That’s a dream for everyone. You can earn passive income without any investment. Sounds interesting right? Yes. Though there are multiple ways to earn passive income, out of 10, 8 marketers will suggest getting started with “Affiliate Marketing”.

If you’re a marketer, then you could’ve heard affiliate marketing several times.

You don’t need to be a software developer or a qualified specialist to get started with affiliate marketing. It works in a simple way, you need to advertise other people’s products or services, often through an affiliate network. Earning a few dollars as commission if a person ends up buying through your website.

It’s entirely based on revenue sharing. If you have a huge number of products and you’re ready to sell them. Then offer commission for promoters through an affiliate program. If you have an extraordinary website that is getting huge traffic, then you can promote other product and make money.


Affiliate marketing is an effective online sales technique that lets an entrepreneur increase their product sales by allowing others targeting the same audience (affiliates). Here affiliate can make money by promoting products to others. On the other hand, it’s easy for the affiliate to earn passive income on product sales without building their own product.

Generally, affiliate marketing strategy includes referring other’s company product by sharing it on your blog, website and social media channels. The affiliate marketers can earn a few percentages of commission every time whenever someone places an order through tracking link associated with their recommendation.

If everything goes well, this performance-based opportunity can become an essential way to earn healthy income for your business.

How does affiliate marketing work?

Affiliate marketing is a procedure of earning a passive income by advertising other company products or services. It can be defined as a process that spread awareness of product or service creation and promoting across multiple parties. Here every party will share a particular percentage of revenue as per their contribution.

  • Advertiser: In an affiliate marketing process, the advertiser is a merchant who pays commission to the affiliate for generating traffic to their website.
  • Publisher: A publisher is a blog or website owner who earns a certain commission for submitting traffic, sales and views to advertisers.
  • Consumer: A consumer or customer is a specific person who places an order for the required products. They place an order for personal use. Customer is the person who decides whether to buy the product or not. Customers get influenced by advertisements. Ultimately customer plays an important role in an affiliate marketing campaign.

Affiliate marketing helps the customer by providing different approaches for people to discover product or services that are relevant to their requirement. If a customer visits a blog or website to learn about a specific product, that site will have individual links given by advertisers. Whenever a user clicks on the link they redirect to a site that has more information.

How to become an affiliate marketing merchant?

Becoming a merchant may be a daunting task. At the initial stage, you need to have a clear understanding of the product or service before developing. You can generate ideas by having a look already existed products in the market. Analyze the products, view the pros and cons. By considering product cons, develop a product that can solve existing issues associated with those products.

After getting a clear picture of the product, create specific goals and requirements. Develop a product as per guidelines. It’s always good to start with digital products rather than developing physical products. Since physical products need huge revenue and risk. Whereas digital products need zero investment and these products can ensure better ROI.

Finally, you need to look for an associate to promote your product or services, and the affiliate network will surely help you.

How to get started with Affiliate marketing for newbies

Do you know there are multiple ways to get started with affiliate marketing

  • Create your own blog and use it for advertisement purpose – product or services
  • Buy traffic from social media platforms such as Facebook, Twitter and LinkedIn and generate it to your landing pages.
  • Create an Instagram and YouTube channel and advertise products or services

Following are the basic steps to get started with affiliate marketing through the blog:

  1. Create a blog
  2. Choose a profitable industry
  3. Select your favourite niche
  4. Search and pick the affiliate product or service that you can promote on your blog
  5. Create a curated content while promoting those products or services
  6. Drive huge traffic to your blog through website, social media platforms and more
  7. Follow email marketing strategy and capture the subscriber’s attention
  8. Also, concentrate on generating a great amount of traffic and repeating the process

To get started with ‘Affiliate Marketing’, blogging is an effective approach. Because creating a blog is budget-friendly. Apart from less investment you can understand and learn everything within no time. Basically, it’s not about how much you spend the money on promotion, it’s all about dedication and smart work you implement to generate great income.

Advantages of affiliate marketing

  • Affiliate marketing is a performance-based approach
  • Helps broaden your audience
  • Boost your reputation
  • Cost-effective
  • Scale your traffic

Affiliate marketing is a powerful marketing strategy in which a business compensates affiliate partners for the company created from the affiliate’s marketing strategies.

Organization typically pays according to payment model. The commission can vary from click-per-sale to click-per-view. Generally, affiliate partner prefers click-per-sale, since this model has more commission than others.

As technology is immersing day by day, there are few software’s introduced in the market. This software can generate multiple clicks and impressions. If you want to earn passive income in a genuine way, then never ever use such type of software. Though it can make money easy way but entrepreneur even more genius. They use fraud detection software in order to detect hackers. Therefore it’s better if you don’t encourage such type of software. Businesses adopt innovative techniques to avoid fraudulent trials to drive business.

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